Introduction

In circuly, subscriptions may automatically or manually move into an inactive state when they reach their end date or when a customer initiates a return or cancellation request. However, there are situations where a subscription needs to be restarted—for example, when the customer does not return the product on time, or when you want to reverse a cancellation. That’s where the Reactivate Subscription feature comes into play.

Feature overview

The Reactivate Subscription feature allows circuly users to manually restart a subscription that is no longer active but still eligible for reactivation. When a subscription is reactivated:

• The subscription status is set back to “active.”
• If applicable, recurring payments resume based on prior billing logic or updated settings.
• Reactivation ensures continuity for subscriptions that were paused due to returns, swaps, or buyout considerations, but where the product remains with the customer.

Important rules for reactivation

• You can only reactivate subscriptions with the status "pending return" or "pending buyout."
• Subscriptions with the status "active," "ended," or "bought out" cannot be reactivated.
• If auto-renewal was manually turned off, it must be enabled first before the subscription can be reactivated.
• Reactivating a subscription can also restart recurring payments, depending on your settings.

Setting to review:
Settings > Subscriptions > Recurring Payments > Past billing dates
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This setting determines if missed recurring payments from the time the subscription was inactive should be charged once the subscription is reactivated.

Step-by-step: How to reactivate a subscription

• Log in to your circuly Hub.
• Go to the Subscriptions tab.
• Locate and select the subscription that needs to be reactivated.
• Click on the three dots to open the action menu.
• Click on "Reactivate subscription".

• In the Reactivate Subscription window, review the message.
• Click "CONFIRM" to complete the reactivation.

What happens after reactivation?

• The subscription status changes to “active.”
• Any planned or missed recurring payments are evaluated and triggered based on your system settings.
• The customer will be charged again if the system detects unpaid cycles (based on your past billing dates setting).